Every engagement follows the same 4-step framework. Whether it's a single influencer campaign or a full-year marketing program, the structure stays consistent. It's how we deliver predictable results without surprises.
DISCOVERY
We start by listening. Every project begins with a free consultation where we learn your business, your goals, your audience, and your budget. No pitch deck. No sales pressure. Just a real conversation about what you need.
- What happens: 30-60 minute call or meeting
- We learn: Your business model, target audience, competitors, past marketing efforts, and budget
- You learn: Whether we're the right fit, what services apply, and what results are realistic
- Deliverable: Custom proposal with scope, timeline, and pricing within 48 hours
STRATEGY
Once we're aligned, we build the blueprint. This is the most important step — strategy determines whether your budget works hard or gets wasted. We don't skip this for any engagement, no matter how small.
- What happens: Deep-dive research into your market, audience, and platform data
- For influencer campaigns: Influencer sourcing, vetting, rate negotiation, and content brief development
- For paid media: Audience architecture, platform selection, creative concepts, and budget allocation
- For organic social: Content pillar development, posting calendar, hashtag strategy, and competitor analysis
- Deliverable: Strategy document + content calendar, signed off before any execution begins
EXECUTE
We do the work. Production, posting, campaign management, optimization — all handled by our team. You stay in the loop with regular check-ins but don't need to manage the day-to-day.
- Content production: Professional shoots with cinema-grade gear (Sony Fx3, drones, lighting)
- Influencer management: Contract execution, content approval workflows, posting coordination
- Paid media: Campaign launch, A/B testing, real-time optimization, budget pacing
- Organic social: Daily posting, community management, engagement, and story content
- Client touchpoint: Weekly or bi-weekly syncs depending on engagement scope
REPORT
Every dollar gets accounted for. We deliver detailed analytics showing exactly what your investment produced — benchmarked against industry standards so you know if your results are good, great, or exceptional.
- Metrics tracked: Views, impressions, engagements, link clicks, CPM, CPC, CTR, conversions, ROI
- Benchmarking: Your results compared against industry averages so performance has context
- Actionable insights: What worked, what didn't, and what to do next
- Deliverable: End-of-campaign report (projects) or monthly analytics report (retainers)
- What's next: Strategy recommendations for the next phase based on real data
What Makes Us Different
- No work starts without a signed strategy. We never wing it. Every campaign has a plan before a single dollar is spent or a single post goes live
- We use real data, not vibes. Every recommendation is backed by platform analytics, campaign benchmarks, and audience data
- You own everything we create. Content, strategies, reports — it's all yours once paid for. No hostage situations
- We're small on purpose. You work directly with the founder and senior team, not junior account managers
- Transparent pricing, transparent reporting. No hidden fees, no inflated metrics. See our pricing page for ranges
Ready to Start?
Step 1 is free. Fill out a proposal request and we'll set up a discovery call within 24 hours.
No commitment. No pressure. Just a conversation about what you need.
Get a Free Proposal